THE CONCEPT

As a designer, you often have to hear from people outside of industry, that what you do is “just” design. And yes, it is just design! But there is so much that goes into it. What better way to show the depth and complexity that design entails than to visualise and reveal all the technical parameters and design process that goes into our work. The concept is based on this premise. The degree show is therefore an invitation to all people who are not familiar with design and, at the same time, a display of our understanding of the design process to industry professionals. It offers a chance to connect over shared experience and humour too.

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